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		Effective sales management / John Strafford and Colin Grant by Strafford, John Grant, Colin, 1942- Institute of Marketing Series: The Marketing series Material type: Text Publication details: London : Published on behalf of the Institute of Marketing [by] Heinemann, 1986 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.81 STR. Place hold Add to cart (remove)
		International marketing / Stanley J. Paliwoda by Paliwoda, Stanley J Series: The Marketing series Material type: Text Publication details: London : Heinemann, 1986 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.848 PAL. Place hold Add to cart (remove)
		The fundamentals of advertising / John Wilmshurst. by Wilmshurst, John Chartered Institute of Marketing Series: The marketing series. Student. Material type: Text Publication details: Oxford : Butterworth Heinemann, 1992 Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 659.1. Place hold Add to cart (remove)
		The effective advertiser / Tom Brannan. by Brannan, Tom Chartered Institute of Marketing Series: The Marketing series. Practitioner. Material type: Text Publication details: Oxford : Butterworth-Heinemann published on behalf of the Chartered Institute of Marketing, 1993 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 659.1. ATU Mayo (1)Location, call number: General Shelves 659.1 BRA. Place hold Add to cart (remove)
		The creative marketer. by Majaro, Simon Chartered Institute of Marketing Series: The Marketing series Material type: Text Publication details: Butterworth Heinemann in association with the Chartered Institute of Marketing, 1991 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.8 MAJ. Place hold Add to cart (remove)
		The CIM handbook of selling and sales strategy / edited by David Jobber. by Jobber, David Chartered Institute of Marketing Series: The Marketing series. Chartered Institute of Marketing Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Butterworth-Heinemann, 1997 Other title: Selling and sales strategy Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.81. Place hold Add to cart (remove)
		Cybermarketing : how to use the superhighway to market your products and services / Pauline Bickerton, Matthew Bickerton and Upkar Pardesi by Bickerton, Pauline Bickerton, Matthew Pardesi, Upkar Chartered Institute of Marketing Series: The Marketing series. Butterworth-Heinemann Material type: Text Publication details: Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 658.8002854678. Place hold Add to cart (remove)
		Creating powerful brands : the strategic route to success in consumer, industrial and service markets / Leslie de Chernatony and Malcolm H. B. McDonald. by De Chernatony, L. (Leslie) McDonald, Malcolm Series: The Marketing series Material type: Text Publication details: Butterworth Heinemann, 1992 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.827 DEC. Place hold Add to cart (remove)
		How to sell a service : guidelines for effective selling in a service business / Malcolm H. B. McDonald with John Leppard. by McDonald, Malcolm Leppard, John Chartered Institute of Marketing Series: The marketing series. professional development. Edition: 2nd ed. Material type: Text Publication details: Oxford : Published on behalf of the Chartered Institute of Marketing [by] Butterworth Heinemann, 1993 Availability: Items available for loan: ATU Mayo (1)Location, call number: General Shelves 658.85 MUR. Place hold Add to cart (remove)
		Relationship marketing for competitive advantage : winning and keeping customers / Adrian Payne ... [et al.] by Payne, Adrian Christopher, Martin Clark, Moira Peck, Helen Chartered Institute of Marketing Series: The Marketing series. professional development Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1995 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.812. Place hold Add to cart (remove)
		Marketing planning for services / Malcolm McDonald and Adrian Payne. by McDonald, Malcolm Payne, Adrian Chartered Institute of Marketing Series: The Marketing series. Professional development Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Butterworth-Heinemann, 1996 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.8101. Place hold Add to cart (remove)
		Relationship marketing : bringing quality, customer service and marketing together / Martin Christopher, Adrian Payne and David Ballantyne by Christopher, Martin Payne, Adrian Ballantyne, David Chartered Institute of Marketing Series: The Marketing series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Butterworth Heinemann in association with the Chartered Institute of Marketing, 1991 Availability: Items available for loan: ATU Dublin Road (3)Location, call number: General Shelves 658.812 CHR, ... Place hold Add to cart (remove)
		The fundamentals and practice of marketing / John Wilmshurst. by Wilmshurst, John Chartered Institute of Marketing CAM Foundation Series: The marketing series. Student \| Marketing series. Student Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Butterworth-Heinemann, 1995 Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 658.8 Wi. Place hold Add to cart (remove)
		Financial aspects of marketing/ Keith Ward by Ward, Keith Series: Marketing series (London, England). Student Material type: Text; Format: print available online ; Literary form: Not fiction Publication details: Abingdon, Oxon : Routledge, 2011 Availability: Items available for loan: ATU Dublin Road (2)Location, call number: General Shelves 658.155, ... Place hold Add to cart (remove)
		Consumer behaviour. Chris Rice by Rice, Chris Chartered Institute of Marketing Series: The Marketing series. Student \| The Marketing series. Student. Material type: Text Publication details: Oxford : Butterworth-Heinemann, 1993 Other title: Consumer behavior: behavioural aspects of marketing Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 306.3. Place hold Add to cart (remove)