The fundamentals and practice of marketing / John Wilmshurst.

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Material type: Text

TextSeries: The marketing series. Student | Marketing series. StudentPublication details: Oxford : Butterworth-Heinemann, 1995.Edition: 3rd edDescription: viii, 324p. : ill. 27 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
General	ATU Connemara General Shelves	658.8 Wi (Browse shelf(Opens below))	Available		060877

Published on behalf of the Chartered Institute of Marketing and the CAM Foundation.

Includes bibliographical references and index.

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