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		Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. by Hair, Joseph F Bush, Robert P Ortinau, David J Series: McGraw-Hill/Irwin series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2003 Availability: Items available for loan: ATU Dublin Road (2)Location, call number: General Shelves 658.83 HAI, ... Place hold Add to cart (remove)
		Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer by Lehmann, Donald R Winer, Russell S Series: McGraw-Hill/Irwin series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, 2004 Availability: Items available for loan: ATU Dublin Road (2)Location, call number: General Shelves 658.802 LEH, ... Place hold Add to cart (remove)
		Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy by Perreault, William D McCarthy, E. Jerome (Edmund Jerome) Series: McGraw-Hill/Irwin series in marketing Edition: 14th/International ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston ; London : McGraw-Hill, [2002] Availability: Items available for loan: ATU Dublin Road (2)Location, call number: General Shelves 658.8 PER, ... Place hold Add to cart (remove)
		Retailing management / Michael Levy, Barton A. Weitz. by Levy, Michael Weitz, Barton A Series: McGraw-Hill/Irwin series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston ; London : McGraw-Hill Irwin, c2004 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.87 LEV. Place hold Add to cart (remove)
		Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney ; contributing author: Eric C. Koch by Hawkins, Del I Best, Roger J Coney, Kenneth A Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, [2004] Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.83420973. Place hold Add to cart (remove)
		Marketing management : text and cases / Rajiv Lal, John A. Quelch, V. Kasturi Rangan by Lal, Rajiv Quelch, John A Rangan, V. Kasturi Series: McGraw-Hill/Irwin series in marketing Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, [2004] Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.8 LAL. Place hold Add to cart (remove)
		Marketing channels : a relationship management approach / Lou E. Pelton, David Strutton, James R. Lumpkin by Pelton, Lou E Strutton, David Lumpkin, James R Series: McGraw-Hill/Irwin series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, [2002] Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.84 PEL. Place hold Add to cart (remove)
		Pricing : making profitable decisions / Kent B. Monroe by Monroe, Kent B Series: McGraw-Hill/Irwin series in marketing Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston ; London : McGraw-Hill/Irwin, [2003] Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.816. Place hold Add to cart (remove)
		Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.]. by Walker, Orville C Walker, Orville C Mullins, John W. (John Walker) Boyd, Harper W Series: The McGraw-Hill/Irwin series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, [Mass.] ; London : McGraw-Hill/Irwin, 2005 Availability: Items available for loan: ATU Mayo (1)Location, call number: General Shelves 658.802 WAL. Place hold Add to cart (remove)
		Consumers / Eric Arnould, Linda Price, George Zinkhan by Arnould, Eric J Price, Linda L. (Linda LaVonne), 1952- Zinkhan, George M. (George Martin) Series: McGraw-Hill/Irwin series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston ; London : McGraw-Hill/Irwin, 2004 Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.8342 ARN. Place hold Add to cart (remove)
		Churchill/Ford/Walker's sales force management / Mark W. Johnston, Greg W. Marshall by Johnston, Mark W Churchill, Gilbert A Ford, Neil M Walker, Orville C Marshall, Greg W Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, [2009] Other title: Sales force management Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.81 JOH. Place hold Add to cart (remove)
		Churchill/Ford/Walker's sales force management / Mark W. Johnston, Greg W. Marshall by Johnston, Mark W Churchill, Gilbert A Ford, Neil M Marshall, Greg W Walker, Orville C Series: Mcgraw-Hill/Irwin series in marketing \| Mcgraw-Hill/Irwin series in marketing Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, [2010] Other title: Sales force management Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.81 JOH. Lists: KEYLINKS READING LISTS. Place hold Add to cart (remove)
		Internet marketing : readings and online resources / Paul Richardson. by Richardson, Paul, 1962- Series: McGraw-Hill/Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Irwin, c2001 Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 658.8002854678. Place hold Add to cart (remove)
		Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael Series: McGraw-Hill/Irwin series in marketing Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2004 Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 659.1 BEL. Place hold Add to cart (remove)