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Marketing plans : how to prepare them, how to use them / Malcolm H.B. McDonald by
Material type: Text Text
Publication details: London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1984
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.802 MCD.

The practice of marketing research / Anthony H. Davies by
Material type: Text Text
Publication details: London : Heinemann [for] Communication Advertising and Marketing Education Foundation Ltd, 1973
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.83 DAV.

Marketing research for managers / Sunny Crouch by
Material type: Text Text
Publication details: London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1984
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.83 CRO.

The Practice of advertising / edited by Norman A. Hart and James O'Connor by
Edition: 2nd ed
Material type: Text Text
Publication details: London : Heinemann on behalf of the CAM Foundation and the Institute of Marketing, 1983
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 659.10941.

Marketing plans : how to prepare them, how to use them / Malcolm H. B. McDonald by Series: CIM professional development. Chartered Institute of Marketing
Edition: 3rd ed
Material type: Text Text
Publication details: Oxford : Butterworth-Heinemann, 1995
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.802 MCD.

The marketing of services / Donald W. Cowell by
Material type: Text Text
Publication details: London : Heinemann on behalf of the Institute of Marketing and The CAM Foundation, 1984
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.8 COW.

The fundamentals and practice of marketing / John Wilmshurst. by Series: The marketing series. Student | Marketing series. Student
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Butterworth-Heinemann, 1995
Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 658.8 Wi.

Marketing plans : how to prepare them, how to use them / Malcolm H. B. McDonald by Series: CIM professional development. Chartered Institute of Marketing
Edition: 4 rd ed.
Material type: Text Text
Publication details: Oxford : Butterworth-Heinemann, 2000
Availability: Items available for loan: ATU Connemara (1)Location, call number: General Shelves 658.802.

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