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Brand management : planning and control / J.R. Bureau

By: Material type: TextTextSeries: [Macmillan studies in marketing management]Publication details: London : Macmillan, 1981Description: xiii,250p : ill ; 23cmISBN:
  • 9780333319024 (cased)
  • 9780333319024 (cased)
Subject(s):
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Holdings
Item type Current library Call number Status Date due Barcode
General General ATU Dublin Road General Shelves 658.827 BUR (Browse shelf(Opens below)) Available 006859

Bibliography: p244-245. - Includes index.

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