Brand management : (Record no. 41088)

MARC details
000 -LEADER
fixed length control field 00799 am a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190430103420.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 820510s1981 enka r 001 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780333319024 (cased)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780333319024 (cased)
Terms of availability Unpriced
040 ## - CATALOGING SOURCE
Modifying agency OCoLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bureau, J. R
9 (RLIN) 29489
245 10 - TITLE STATEMENT
Title Brand management :
Remainder of title planning and control /
Statement of responsibility, etc. J.R. Bureau
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Macmillan,
Date of publication, distribution, etc. 1981
300 ## - PHYSICAL DESCRIPTION
Extent xiii,250p :
Other physical details ill ;
Dimensions 23cm
490 #0 - SERIES STATEMENT
Series statement [Macmillan studies in marketing management]
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Bibliography: p244-245. - Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
9 (RLIN) 9574
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 170103
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10619240
b m
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
969 00 - LOCAL CODES
a 13776
979 00 - LOCAL CODES
a AW
b 06 JUL 1992
989 00 - LOCAL CODES
a AW
b 08 JUL 1997
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 2
Cataloger's initials, CIN (RLIN) 060630
First Date, FD (RLIN) m
Local a
-- -
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
Not Withdrawn Not Lost Dewey Decimal Classification Not Damaged Available for Loan ATU Dublin Road ATU Dublin Road General Shelves 15/12/2000 7.55 26   658.827 BUR 006859 12/03/2018 05/03/2018 7.55 05/04/2017 General