Crowning the customer : how to become customer-driven /

Quinn, Feargal

Crowning the customer : how to become customer-driven / Feargal Quinn - [Dublin] : O'Brien, [1999] - 160 p. ; 22 cm

This book is about how, now why -- The boomerang principle -- Getting a "feel" for the customer -- Listening to customers: the first big secret -- Listening to customers: the second big secret -- Listening to customers: the third big secret -- How to make customer panels wor -- How (and why) to create more complaints -- How to see customers as people -- The secret weapon: availability -- The jokers in the pack: fun and surprise -- Don't let the accountants win!

0862782422


Customer services--Management