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Marketing communications : principles and practice / Philip J. Kitchen. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : International Thomson Business, 1999
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.802.

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The future of marketing : critical 21st-century perspectives / edited by Philip J. Kitchen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Basingstoke] : Palgrave Macmillan, [2003]
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.800112.

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The dominant influence of marketing in the 21st century: the marketing leviathan / edited by Philip J. Kitchen by
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Summary language: English Publisher: Basingstoke [England] : Palgrave Macmillan, ©2013
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.802 KIT.

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