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Services marketing : text and readings / edited by David Carson and Audrey Gilmore. by
Material type: Text Text
Publication details: Dublin : Mercury Publications, c1996
Availability: Items available for loan: ATU Dublin Road (2)Location, call number: General Shelves 658.802 CAR, ...

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Marketing and entrepreneurship in SMEs : an innovative approach / David Carson ... [et al.] by
Material type: Text Text
Publication details: London : Prentice-Hall, 1995
Availability: Items available for loan: ATU Dublin Road (3)Location, call number: General Shelves 658.87 CAR, ...

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