Services marketing : text and readings / edited by David Carson and Audrey Gilmore.

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Material type: Text

TextPublication details: Dublin : Mercury Publications, c1996.Description: xv,277p. : ill. 25cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
General	ATU Dublin Road General Shelves	658.802 CAR (Browse shelf(Opens below))	Available		063772
General	ATU Dublin Road General Shelves	658.802 CAR (Browse shelf(Opens below))	Available		063773

Previous		No cover image available	No cover image available					Next
Previous	658.802 BRE Contemporary strategic marketing /	658.802 BUR Introduction to marketing communication : an integrated approach /	658.802 BUR Introduction to marketing communication : an integrated approach /	658.802 CAR Services marketing : text and readings /	658.802 CAR Services marketing : text and readings /	658.802 CHA New marketing strategies : evolving flexible processes to fit market circumstances /	658.802 COP Marketing communications management : concepts and theories, cases and practices /	Next

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