Services marketing : (Record no. 57426)

MARC details
000 -LEADER
fixed length control field 01151nam a2200289 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010119s2001 enkac 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780130173928 .
Qualifying information hardback
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780130173928 .
Terms of availability £34.99
Qualifying information hardback
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher H.
9 (RLIN) 20662
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title people, technology, strategy /
Statement of responsibility, etc. Christopher H. Lovelock
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. [2001]
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 717 p. :
Other physical details ill., port. ;
Dimensions 25 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
505 2# - FORMATTED CONTENTS NOTE
Formatted contents note Understaning services -- Focus on customers and managing relationships -- Creating value in a competitive market -- Planning and managing service delivery
534 ## - ORIGINAL VERSION NOTE
Main entry of original Previous ed.: 1996
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Professions
General subdivision Marketing
9 (RLIN) 11629
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing
9 (RLIN) 14910
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business and Management.
Source of heading or term ukslc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & Management
Source of heading or term thema
9 (RLIN) 49702
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services
Source of heading or term thema
9 (RLIN) 5606
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing
Source of heading or term thema
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 170103
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10986868
b m
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 1
Cataloger's initials, CIN (RLIN) 030909
First Date, FD (RLIN) m
Local a
-- -
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
Not Withdrawn Not Lost Dewey Decimal Classification Not Damaged Available for Loan Check catalogue for eBook edition ATU Dublin Road ATU Dublin Road General Shelves 09/09/2003 26 17 658.8 LOV J123641 05/04/2017 0.00 05/04/2017 General