Trade marketing strategy / (Record no. 3659)

MARC details
000 -LEADER
fixed length control field 01011cam a2200313 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190430122253.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 001215s1993 enk 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781853962134
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781853962134
Terms of availability £39.95
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Davies, Gary
9 (RLIN) 32311
245 10 - TITLE STATEMENT
Title Trade marketing strategy /
Statement of responsibility, etc. Gary Davies
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. P. Chapman,
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent 225p :
Other physical details ill, figs,tabs
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliography and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 9572
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Form subdivision Case studies
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing
Geographic subdivision Great Britain
General subdivision Management
Form subdivision Case studies
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
Geographic subdivision Great Britain
Form subdivision Case studies
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retail trade
Geographic subdivision Great Britain
Form subdivision Case studies
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing
Source of heading or term thema
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Manchester Business School (University of Manchester)
9 (RLIN) 29800
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 170103
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10057067
b m
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
969 00 - LOCAL CODES
a 35326
979 00 - LOCAL CODES
a AW
b 02 JAN 1997
989 00 - LOCAL CODES
a AW
b 08 JUL 1997
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 2
Cataloger's initials, CIN (RLIN) 060704
First Date, FD (RLIN) m
Local a
-- -
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
Not Withdrawn Not Lost Dewey Decimal Classification Not Damaged Available for Loan ATU Dublin Road ATU Dublin Road General Shelves 15/12/2000 25 2 658.804 DAV 044450 05/04/2017 0.00 05/04/2017 General