Services marketing management : (Record no. 31927)

MARC details
000 -LEADER
fixed length control field 01620 am a2200361 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221124134448.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990504s1999 enka r 001 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471984900
Qualifying information paperback
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471984900
Terms of availability £26.95
Qualifying information paperback
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kasper, Hans
9 (RLIN) 41362
245 10 - TITLE STATEMENT
Title Services marketing management :
Remainder of title an international perspective /
Statement of responsibility, etc. by Hans Kasper, Piet van Helsdingen, Wouter De Vries, Jr.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chichester :
Name of publisher, distributor, etc. John Wiley,
Date of publication, distribution, etc. [1999,
Date of manufacture (2000 printing)]
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 750 p. :
Other physical details ill ;
Dimensions 25 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
505 2# - FORMATTED CONTENTS NOTE
Formatted contents note Part 1: the services domain -- Part 2: at the heart -- Part 3: strategic issues -- Part 4: services marketing mix
520 8# - SUMMARY, ETC.
Summary, etc. Services marketing management is all about ensuring the production of the right services in the right place and time and the right price. Written by the president of EMAC this book provides an international perspective on the subject.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Management
9 (RLIN) 12607
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing
9 (RLIN) 14910
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing
-- Management
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services
General subdivision Marketing
-- Management
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business and Management.
Source of heading or term ukslc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing management
Source of heading or term thema
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & Management
Source of heading or term thema
9 (RLIN) 49702
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Helsdingen, Piet van
9 (RLIN) 41363
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Vries, Wouter de
9 (RLIN) 41364
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 170103
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10481990
b m
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
969 00 - LOCAL CODES
a 59992
979 00 - LOCAL CODES
a AW
b 18 NOV 1999
989 00 - LOCAL CODES
a AW
b 18 MAY 2000
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 2
Cataloger's initials, CIN (RLIN) 050511
First Date, FD (RLIN) m
Local a
-- -
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
Not Withdrawn Not Lost Dewey Decimal Classification Not Damaged Available for Loan ATU Dublin Road ATU Dublin Road General Shelves 11/05/2005 51.78 14 5 658.8 KAS J129782 05/04/2017 51.78 05/04/2017 General