| 000 | 01075nam a2200301 4500 | ||
|---|---|---|---|
| 001 | 44868912 | ||
| 005 | 20221124124615.0 | ||
| 008 | 2001 | ||
| 020 |
_a9780138418267 _qpaperback |
||
| 020 |
_a9780138418267 _c£29.99 _qpaperback |
||
| 040 | _dOCoLC | ||
| 100 | 1 |
_aKeegan, Warren J. _q(Warren Joseph), _d1936, _eauthor- |
|
| 245 | 1 | 0 |
_aGlobal marketing management : _ba European perspective / _cWarren J. Keegan, Bodo B. Schlegelmilch |
| 260 |
_aEssex : _bPearson Education Limited, _c2001 |
||
| 300 | _axvi, 610 p.; 25 cm | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aExport marketing _zEurope _xManagement |
|
| 650 | 0 |
_aExport marketing _zEurope _xManagement _vCase studies |
|
| 650 | 0 |
_aExport marketing _xManagement |
|
| 650 | 7 |
_aBusiness and Management. _2ukslc |
|
| 650 | 7 |
_aBusiness & Management _2thema _949702 |
|
| 650 | 7 |
_aSales & marketing _2thema |
|
| 700 | 1 |
_aSchlegelmilch, Bodo B _936223 |
|
| 902 | _a170303 | ||
| 907 |
_a.b10651214 _bm _c- |
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