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Strategic sports event management : an international approach / Guy Masterman by Series: The hospitality, leisure, and tourism | Hospitality, leisure, and tourism
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [Oxford] : Elsevier Butterworth-Heinemann, [2004]
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 796.069.
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Innovative marketing communications : strategies for the events industry / Guy Masterson by Series: Events management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Elsevier Butterworth-Heinemann, [2006]
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 394.2068 MAS.

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Sponsorship : for a return on investment / Guy Masterman by
Material type: Text Text; Format: print
Publication details: Amsterdam ; Oxford : Elsevier/Butterworth-Heinemann, [2007]
Availability: Items available for loan: ATU Dublin Road (1)Location, call number: General Shelves 658.827 MAS.

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