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Relationship selling / Mark W. Johnston, Greg W. Marshall.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin, c2010.Edition: 3rd edDescription: xxvii, 452 p. : col. ill. 26 cmISBN:
  • 9780073404837 alk. paper
  • 0073404837
Subject(s):
Partial contents:
Part 1: What is relationship selling? -- Part 2: Elements of relationship selling -- Part 3: Managing the relationship-selling process
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Holdings
Item type Current library Collection Call number Status Date due Barcode
General General ATU Dublin Road General Shelves Sourced from AMM 658.85 JOH (Browse shelf(Opens below)) Available G116798
General General ATU Dublin Road General Shelves 658.85 JOH (Browse shelf(Opens below)) Available G111804

Includes bibliographical references (p. 431-439) and indexes.

Part 1: What is relationship selling? -- Part 2: Elements of relationship selling -- Part 3: Managing the relationship-selling process

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