Amazon cover image
Image from Amazon.com

Fundamentals of logistics management.

Contributor(s): Material type: TextTextPublication details: London : McGraw-Hill, c2006.Edition: European ed. / David B. Grant ... [et al.]Description: xviii, 436 p. : ill. 25 cmISBN:
  • 9780077108946
  • 9780077108946
Subject(s): Summary: offers students a fresh perspective on the evolving factors that make logistics critical for business success. With a marketing approach to logistics that prioritizes customer satisfaction, the text includes all the relevant theory and uses case studies from a variety of industries to illustrate effective logistics strategies. The book covers global logistics, while also focusing on logistics issues unique to Europe. Core logistics concepts are introduced in an accessible and practical format, making this an essential text for anyone studying logistics for the first time
Star ratings
    Average rating: 0.0 (0 votes)

Includes bibliographical references and index.

offers students a fresh perspective on the evolving factors that make logistics critical for business success. With a marketing approach to logistics that prioritizes customer satisfaction, the text includes all the relevant theory and uses case studies from a variety of industries to illustrate effective logistics strategies. The book covers global logistics, while also focusing on logistics issues unique to Europe. Core logistics concepts are introduced in an accessible and practical format, making this an essential text for anyone studying logistics for the first time

Previous ed.: Boston: Irwin/McGraw-Hill, 1998

There are no comments on this title.

to post a comment.
Share