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Management information systems : managing the digital firm / Kenneth C. Laudon, Jane P. Laudon.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2004.Edition: 8th edDescription: 1 v. (various pagings) : col. ill. 28 cmISBN:
  • 9780131206816
  • 9780131206816
Subject(s): Summary: Information systems knowledge is essential for creating competitive firms, managing global corporations, and providing useful products and services to customers. This book introduces management information systems that students will find vital to their professional success. It emphasizes the digital integration of the firm through enterprise applications (management of the supply chain, customer relationships, enterprise systems, and knowledge). Vivid examples, engaging and interactive exercises, and the most up-to-date information to illustrate the impact of information technology on business
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Item type Current library Collection Call number Status Date due Barcode
General General ATU Dublin Road General Shelves Check catalogue for eBook edition 658.4038011 LAU (Browse shelf(Opens below)) Available J125038
General General ATU Dublin Road General Shelves Check catalogue for eBook edition 658.4038011 LAU (Browse shelf(Opens below)) Available J125039

Includes bibliographical references (p. R1-R22) and index.

Information systems knowledge is essential for creating competitive firms, managing global corporations, and providing useful products and services to customers. This book introduces management information systems that students will find vital to their professional success. It emphasizes the digital integration of the firm through enterprise applications (management of the supply chain, customer relationships, enterprise systems, and knowledge). Vivid examples, engaging and interactive exercises, and the most up-to-date information to illustrate the impact of information technology on business

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