Up the loyalty ladder : turning sometime customers into full-time advocates of your business / Murray Raphel and Neil Raphel

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Material type: Text

TextPublication details: New York : HarperBusiness, [1995]Edition: 1st edDescription: xiv, 289 p. ; 25 cmISBN:

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Partial contents:

The prospect -- The shopper -- The customer -- The client -- The advocate

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General	ATU Dublin Road General Shelves	Donation	658.812 RAP (Browse shelf(Opens below))	Available		J123551

Includes index

The prospect -- The shopper -- The customer -- The client -- The advocate

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