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Farewell to hype / Francis Xavier Carty.

By: Material type: TextTextPublication details: Able Press, 1992.Description: vi,236pISBN:
  • 9780906281123 pbk
  • 9780906281123 pbk
Subject(s):
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What public relations really is: the function -- How public relations really performs: the tools -- Who really matters in public relations: the audiences -- Why public relations is really necessary: the playing fields

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