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Public relations : an introduction / Shirley Harrison

By: Material type: TextTextPublication details: London : International Thomson Business Press, 1995Description: xi,189p : ill, figs, tabs ; 24cmISBN:
  • 9780415103206
  • 9780415103206
Subject(s): DDC classification:
  • 659.2
Summary: This is the ideal textbook for students of PR as it offers a link from theory to practice. Shirley Harrison describes the key frameworks and developments in PR and shows exactly how they work in the real world.
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Bibliography: p[183]-184. - Includes index.

This is the ideal textbook for students of PR as it offers a link from theory to practice. Shirley Harrison describes the key frameworks and developments in PR and shows exactly how they work in the real world.

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