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E-commerce 2020-2021 : business. technology. society. / Kenneth C. Laudon, Carol Guercio Traver [electronic book] /

By: Contributor(s): Material type: Computer fileComputer filePublisher: Harlow, Essex : Pearson Education, ©2020Edition: Sixteenth edition Global editionDescription: 1 online resource (i, 913 pages) : chartsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781292343211
Other title:
  • Ecommerce 2020-2021 : business, technology and society [Other title]
Subject(s): Online resources: Summary: Lively and fun to read, E-commerce 2019: Business, Technology and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy
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Includes bibliographic references and index

Restricted to GMIT Library patrons

Lively and fun to read, E-commerce 2019: Business, Technology and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy

eBook, Available via GMIT Library webpage

Subject to print download restrictions

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