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Business model navigator : the strategies behind the most successful companies / Oliver Gassmann, Karolin Frankenberger, Michaela Choudury [electronic book] /

By: Contributor(s): Material type: Computer fileComputer filePublisher: Harlow, Essex : Pearson Education, ©2020Edition: Second editionDescription: 1 online resource (xx, 426 pages) : chartsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781292327136
Subject(s): Online resources: Summary: Discover the idea of business model innovation, from structuring the process of innovation of a company's business model to encouraging outside-the-box thinking. With expert authors,The Business Model Navigatorcombines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success
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Discover the idea of business model innovation, from structuring the process of innovation of a company's business model to encouraging outside-the-box thinking. With expert authors,The Business Model Navigatorcombines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success

eBook, Available via GMIT Library webpage

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