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Marketing your library's electronic resources : a how-to-do-it manual for librarians ; Marie R. Kennedy and Cheryl LaGuardia

By: Contributor(s): Material type: TextTextPublisher: London : Facet Publishing ; ©2017Description: xxi, 218 pages : illustrations, charts ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781783302673
Subject(s): Summary: This edition shows library and information professionals how to develop strategic marketing plans to inform users how their library's e-resources can have an impact on their lives, from providing a trusted answer to a quick question to offering sage advice to inspire them through a long-term project of their own design
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Holdings
Item type Current library Call number Status Date due Barcode
General General ATU Dublin Road General Shelves 025.284 KEN (Browse shelf(Opens below)) Available J154476

Includes index

This edition shows library and information professionals how to develop strategic marketing plans to inform users how their library's e-resources can have an impact on their lives, from providing a trusted answer to a quick question to offering sage advice to inspire them through a long-term project of their own design

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