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Testing business ideas / written by David J. Bland & Alex Osterwalder, designed by Alan Smith & Trish Papadakos

By: Contributor(s): Material type: TextTextPublisher: New Jersey, US : John Wiley ; ©2020Description: xiii, 348 pages : illustrations ; 19 x 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781119551447
Subject(s): Summary: This practical guide contains a library of hands-on techniques for rapidly testing new business ideas. 'Testing Business Ideas' explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project
List(s) this item appears in: KEYLINKS READING LISTS
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Holdings
Item type Current library Collection Call number Status Date due Barcode
General General ATU Dublin Road General Shelves Check catalogue for eBook edition 658.4034 (Browse shelf(Opens below)) Available J154450
General General ATU Dublin Road General Shelves Check catalogue for eBook edition 658.4034 BLA (Browse shelf(Opens below)) Available J154451
General General ATU Dublin Road General Shelves Check catalogue for eBook edition 658.4034 BLA (Browse shelf(Opens below)) Available J154452

Includes index

This practical guide contains a library of hands-on techniques for rapidly testing new business ideas. 'Testing Business Ideas' explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project

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