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Retail management : a strategic approach.

By: Contributor(s): Material type: TextTextPublisher: Upper Saddle River : Pearson ©2018Edition: Thirteenth edition / Barry Berman, Joel R. Evans, Patrali Chatterjee; Global editionDescription: 592 pages : illustrations (colour), maps (colour) 28 cmContent type:
  • text
  • still image
  • cartographic image
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292214672
Subject(s): Summary: This title incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today's retailing industry
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Item type Current library Collection Call number Status Date due Barcode
General General ATU Dublin Road General Shelves Check catalogue for eBook edition 658.87 BER (Browse shelf(Opens below)) Available J153803

Includes bibliographical references and index.

This title incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today's retailing industry

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