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Retailing : an introduction / Roger Cox and Paul Brittain [electronic book] /

By: Contributor(s): Material type: Computer fileComputer fileSeries: FrameworksPublisher: Harlow : Financial Times, ©2004Edition: 5th editionDescription: 1 online resource (xxvii, 320 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781405870962
Subject(s): Online resources: Summary: This text provides a comprehensive introduction to all aspects of retailing and the fundamental elements of retail management and a retail organisation̕s activities so that the reader will have a solid platform on which to build. Intended not only for students in college and universities, the book serves as an invaluable tool for those already working in selling, marketing or retailing who require more knowledge of how retailing works. It is also the perfect resource for aspiring retail managers who may have received little formal training on the subject
List(s) this item appears in: EBOOK: ATU Libraries Galway - Mayo - Connemara | ON ATU GALWAY READING LISTS June 2023
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Item type Current library Call number Status Notes Date due Barcode
eBooks eBooks ATU Electronic Resources Unlimited eBook (Browse shelf(Opens below)) Available eBook - click link above to access ebk128411

Includes bibliographical references and index.

Restricted to GMIT Library patrons

This text provides a comprehensive introduction to all aspects of retailing and the fundamental elements of retail management and a retail organisation̕s activities so that the reader will have a solid platform on which to build. Intended not only for students in college and universities, the book serves as an invaluable tool for those already working in selling, marketing or retailing who require more knowledge of how retailing works. It is also the perfect resource for aspiring retail managers who may have received little formal training on the subject

eBook, Available via GMIT webpage Available via GMIT Library webpage

Subject to print download restrictions

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