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Event studies : theory, research and policy for planned events / Donald Getz [electronic book] /

By: Contributor(s): Material type: Computer fileComputer fileSeries: Events management seriesPublisher: Amsterdam ; London : Elsevier Butterworth-Heinemann, ©2007Edition: 1st editionDescription: 1 online resource (xxiv, 476 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780080547152
Subject(s): Online resources: Summary: For the event management student, and for professionals, 'Event Studies' provides the necessary body of knowledge and theoretical/methodological underpinnings on the subject of planned events.
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eBooks eBooks ATU Electronic Resources eBook eBook (Browse shelf(Opens below)) Available Unlimited eBook - click link above to access ebk128409

Includes bibliographical references and index

Restricted to GMIT Library patrons

For the event management student, and for professionals, 'Event Studies' provides the necessary body of knowledge and theoretical/methodological underpinnings on the subject of planned events.

eBook, Available via GMIT Library webpage Available via GMIT Library webpage

Subject to print download restrictions

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