Luxury online : styles, systems, strategies / Uché Okonkwo

By:

Okonkwo, Uche

Material type: Text

TextPublication details: [Basingstoke] : Palgrave Macmillan, [2010]Description: xxiv, 360 p. : ill., figs. ; 25 cmISBN:

9780230555365 .
9780230555365 .

Subject(s):

Summary: This title focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
General	ATU Dublin Road General Shelves	658.872 OKO (Browse shelf(Opens below))	Available		G118393

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Includes index

This title focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel.

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