Corporate strategy in construction : understanding today's theory and practice /

McCabe, Steven.

Corporate strategy in construction : understanding today's theory and practice / Steven McCabe. - Chichester, U.K. ; Malden, Mass. : Wiley-Blackwell, 2010. - xiii, 322 p. : ill. ; 25 cm.

Includes bibliographical references (p. 292-299) and index.

Strategic management theory: its origins, development and relevance to contemporary organisations -- A short socio-historical analysis of the development of the British construction industry -- Understanding the environment: markets and competition -- Strategy and its connection with consumers and customers: the keys to success -- Developing and maintaining organisational resources: the basis for delivering strategy -- Organisation[al] matters: a strategic perspective of the importance of how to manage people -- Knowledge, innovation and technology: the keys to the future -- Change: the only constant in strategy -- Considering the development of strategic options -- Implementing the strategy: issues, dilemmas and delivery of strategic outcomes -- Turning theory into practice: some empirical examples of strategy in construction organisations.

This text draws together the main elements of strategic theory and relates them to contemporary construction. It will help students understand what strategic management involves and how it is possible to develop a proactive approach to managing of key resources such as people and technology.

140515912X pbk alk. paper 9781405159128 £49.99

2009029834


Construction industry--Management
Strategic planning.
Technology.
Business strategy
Building construction & materials