International trade : policy and practice /

MacDonnell, Colum

International trade : policy and practice / Colum MacDonnell, Brendan P. MacEvoy ; with a foreword by Peter D. Sutherland - 2nd ed. - Dublin : Institute of International Trade in Ireland, [2004?] - x, 270 p. : tabs. 21 cm

Includes bibliographical references and index

Introduction to international trade -- Trade policy questions -- When companies decide to go international -- Market selection -- Organisation in the marketplace -- The export marketing plan -- International supply contracts -- Transport options -- Transport documentary requirements -- Customs policy of EU -- Insurance relating to international trade -- Designing products for markets -- Protecting your intellectual property


International trade