Introduction to e-commerce /

Rayport, Jeffrey F.

Introduction to e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski - Boston ; London : McGraw-Hill, [2002] - xxxviii, 664 p. : ill. ; 27 cm

Includes bibliographical references and index

Part 1: The basic technology of the Internet and the web -- Part 2: Strategy formulation for new-economy firms -- Part 3: Technology infrastructure -- Part 4: Capital infrastructure -- Part 5: Media infrastructure -- Part 6: Public policy infrastructure

9780071124928

2001045284


Electronic commerce